Case Study | GrowNYC

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Improves NYC quality of life through environmental programs that transform communities block by block and empower all New Yorkers to secure a clean and healthy environment for future generations.

GrowNYC Mission: Improves NYC quality of life through environmental programs that transform communities block by block and empower all New Yorkers to secure a clean and healthy environment for future generations.

Challenge

Identify and prioritize key focus areas to improve Greenmarket Co.’s sustainability and operationally efficiency by updating and analyzing Greenmarket Co.’s financials and current state operations

Approach

  • Conducted interviews with core staff members and visited produce warehouse
  • Researched overall food hub industry
  • Reviewed Greenmarket Co. financial documentation
  • Analyzed revenue trends by customer segment

Results

  • Re-forecasted financial data and developed interactive spreadsheet for future analysis by organization
  • Identified strategies to boost profitability including customer and product segmentation
  • Prioritized major initiatives to pursue such as selecting a new technology solution

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